I’m Gaylen J. Pruitt,
I engineer compelling digital experiences that help teams achieve their long- and short-term business goals in highly competitive online environments.
Education
I graduated in 2024 from Portland State University’s school of business with a Bachelor of Science in Business Administration, along with a certification in Social Innovation.
Before that, I attended Chemeketa Community College where I picked up associate's degrees in psychology/sociology, art, and general studies.
Both experiences were exceptional. I was fortunate to work with many talented, caring professors. Their guidance gave me the confidence I needed to embrace the challenges of business leadership, wherever they might take me.
Experience
I have worked in online and digital media since 2005. I’ve had the privilege of building, cultivating, and maintaining online communities for companies such as Viacom, Sony, and Zynga as well as brands such as NeoPets, Diner Dash, and The Jersey Shore
I drive engagement by fostering a strong community culture, leveraging data to inform my outreach strategies and measure their impact or effectiveness.
My work has been featured in dozens of successful social media and digital marketing campaigns. With a well-honed skill for crafting messages to markets, I have helped businesses generate record revenue while connecting them with millions of customers.
Past Projects
Product Launch
Leveraged influencer feedback, developed outreach strategies and handled media engagement.
PSU Capstone
Created a detailed business plan to bring a new product to market, sourced multiple manufacture and customer fulfillment options.
Feature Campaign
Executed FarmVille 2s’s social strategy, wrote all copy for socials, blogs, and marketing.